Case study · Lead generation
OutreachBox
outreachbox.com

AI sales concierge that qualifies inbound demos and answers product questions for an email outreach platform.

OutreachBox runs a high-velocity outbound stack, so when a prospect lands on the marketing site they're already warm — and used to instant replies. FloGPT became the always-on AI sales rep that triages the inbound flood, books demos straight onto the founder's calendar, and routes deal-shaped questions into a real CRM ticket the team can pick up the next morning.

Industry:B2B SaaS · Email outreach & lead generation
At a glance
AI sales coverage
24/7
Inbound prospects never hit an empty inbox.
First reply time
<10s
Replaces a 4-hour async first-touch window.
Chat + email + ticket unified
1 inbox
Every conversation lands in the same CRM.
The challenge

Where the team was stuck

OutreachBox's playbook generates spiky inbound volume — bursts of prospects who clicked through a cold email and want answers right now. A traditional chat widget that just collects an email forfeits the warmest moment of the funnel. The team needed a 24/7 sales-savvy responder that could speak the language of deliverability, warmup, and inbox rotation without sounding like a script.

The solution

What we shipped together

The team embedded the FloGPT chat widget on outreachbox.com and grounded it in their docs, pricing, and product FAQ via the Knowledge Base. A Workflow Builder flow handles pricing objections, captures budget and team size, and books a demo via the calendar integration when the lead is qualified. Anything ambiguous lands as a CRM ticket assigned to the founder, with the full chat transcript and contact context attached.

Highlights

What changed after launch

Grounded answers on deliverability, warmup, and inbox rotation — no canned fallback.

Demo booking handed straight to the calendar — no back-and-forth scheduling.

Ambiguous prospects become tickets, not lost browser tabs.

Founder sees full conversation context before the first human reply.

“Prospects expect the same instant reply we give them in cold email. FloGPT closes that loop on our own site.”
— OutreachBox · Growth team
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